PAPU Stories

Don’t grow up. It’s a trap.

The aim of the brand is to please both kids and adults by making playful yet stylish clothing for adults too. Due to the company’s growth, the collections are completed also with new product types – accessories, lifestyle products as well as interior products.
Papu ponders and giggles. Each Papu collection tells a story through colours, shapes and little details. The high-quality products of the collections combine timeless design by Anna and playful prints of Hanna-Riikka.  Papu’s aesthetics and values stand for playful unisex prints, timeless design and conscious choices. Papu has a unique and identifiable handprint that paints the inspiring stories about nature, cities and everything beautiful around us. The wild yet harmonious color palettes in each collection ensure that you can find interesting ways to combine different colors and styles or mix the garments together from collection to another!